Biroul de Cercetări Sociale

Date care contează

Cercetare privind comportamentul, motivațiile și așteptările turiștilor străini care au vizitat o țară din Europa de Est în ultimul an sau care intenționează să viziteze regiunea în următoarele 12 luni

Title: Research on the behavior, motivations and expectations of foreign tourists who have visited an Eastern European country in the last year or who intend to visit the region in the next 12 months
Abstract: The research carried out within the strategic project “Entrepreneurs in tourism” was carried out between December 2011 and March 2012 on a sample of 5,000 foreign tourists who visited an Eastern European country in the last year. He aimed to identify favorite tourist destinations, the motivations for their choice and satisfaction with the services received, knowledge of the decision-making process and factors that influenced the decision to visit Eastern Europe, knowledge of the problems faced by foreign tourists, identification of perceptions and stereotypes. of image regarding the Eastern European and Romanian tourist products and services in particular, establishing the profiles of foreign tourists for the products, services and tourist destinations in Romania.
Keywords: tourism; guest house; holiday preferences; tourist services;